Day 1 of the SBC Summit Lisbon 2025 set the tone for what is already shaping up to be the biggest event in the iGaming calendar this year. With more than 30,000 visitors expected, 700+ exhibitors, and an exhibition space spanning 135,000 square meters, the first day in Lisbon showed exactly why this summit is considered the global hub for the industry.
From early-morning coffee chats to late-night parties, the energy on Tuesday proved relentless, turning Lisbon into a true meeting point for the entire gaming world.
SBC Summit Lisbon 2025 Day 1: Networking, Knowledge, And Nightlife
A Marathon Day of Activity
For anyone attending, the day stretched across nearly 15 hours of non-stop action. It started with morning networking at Vegas Queens, moved into panel discussions at the Affiliate Stage, and included booth visits to major names like Optimove (A555) and Vegas Kings.
The evenings were no less busy, with dinners followed by back-to-back parties hosted by industry giants such as iGB Executive, SPRIBE/Next.io, and AffPapa’s iGaming Club.
As one attendee joked on LinkedIn: “Wake up at 5:40, run in high heels all day, host events, attend dinners, and hit three parties it’s only Day 1 and I’m already exhausted!” That mix of hard work and high energy perfectly sums up the summit experience.
Highlights from the Exhibition Floor
The exhibition at FIL was buzzing with innovation, creativity, and bold ideas. Some of the biggest highlights included:
- Amusnet impressing with a dynamic showcase of its portfolio.
- Cactus Gaming unveiling a refreshed booth design that drew attention.
- Slotegrator showcasing cutting-edge iGaming solutions.
- Ortak x Creedroomz surprising visitors with a creative and stylish booth setup.
- SOFTSWISS reinforcing its message with the bold motto “winning combination.”
Themed areas such as Sports Betting, iGaming, Media & Affiliates, eSports & Creators, Casinos, and Player Protection gave attendees the chance to dive into specific sectors, encouraging deeper conversations about growth, technology, and responsible gaming.
Hot Topics and Panels
Day 1 also featured thought-provoking sessions that drew packed audiences.
One of the most talked-about panels focused on Brazil, titled: “Brazil’s Leaders: The Bubble That Won’t Burst Remembering the Launch of Sports Betting.” With Brazil seen as one of the fastest-growing markets, the discussion highlighted global interest in its potential.
Another strong focus was Player Protection, reminding the industry of its responsibility to balance innovation with consumer care. Meanwhile, sessions on affiliates and marketing strategies attracted both newcomers and established businesses eager to strengthen their positions.
Networking After Dark
Once the exhibition closed, Lisbon’s nightlife came alive. Networking dinners turned into lively parties, creating a unique blend of business and entertainment.
The iGB Executive Dinner gave leaders a chance for more intimate discussions, while later events like SPRIBE/Next.io’s party and AffPapa’s iGaming Club kept energy levels high well into the night.
For many attendees, these after-hours moments were just as valuable as the panels, as they helped build relationships that will outlast the summit.
What to Expect on Day 2
The excitement doesn’t stop here. Day 2 is expected to deliver even more action, with the Super Stage hosting a range of high-level discussions. One of the most anticipated panels, “Women in Tech, Gambling, and Sports”, is scheduled for 12:00 PM, aiming to spark important conversations on diversity and innovation.
With two more days ahead, the SBC Summit Lisbon 2025 has already proven itself to be a milestone event. Day 1 offered a mix of insightful panels, endless networking, and unforgettable nightlife, setting the perfect stage for what’s still to come.
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