KRAFTON India is pushing esports deeper into student life with its nationwide College Campus Tour. Now in its second year, the program is reaching 128 colleges across Tier 1, Tier 2, and Tier 3 cities. The idea is simple. Bring proper esports tournaments into college festivals and give students a real taste of competitive gaming.
Students get a chance to compete in games like BGMI and Real Cricket through organized matches, not just casual play. This helps turn everyday gamers into players who understand rules, formats, and team-based competition.
Growing a Strong Base for Esports in India
The first version of this tour reached more than 50,000 students. That response showed there was real interest on campuses for structured esports events. What started as a small test has now become a national-level program.
Colleges are becoming an important place for young players to find teams, build skills, and learn how esports works at a higher level. For many students, this is their first step into organized competition.
Esports in India Is Moving Fast
The esports scene in India is no longer a small hobby group. It is turning into a large digital industry. Reports suggest the market could cross ₹1,100 crore in revenue by 2025. This growth is coming from more players, more sponsors, and better online viewing platforms.
The number of active players is also rising. Organised teams are increasing across the country. This makes it even more important to build proper systems at an early stage. College events are helping fill this gap by giving players a place to learn and compete in a fair and professional way.
More Than Just Playing Games
The Campus Tour is not only about fun matches. KRAFTON India works with tournament partners to keep the format the same across regions. This means clear rules, proper schedules, and fair prize systems.
The program also offers a path forward. Teams that perform well at the college level can move on to zonal rounds. From there, the top teams can reach higher qualifiers inside KRAFTON India’s esports system. This gives students a real goal and a reason to take the competition seriously.
Strong Demand from Students and Colleges
The tour was first planned for 64 colleges. Due to high interest, it grew to 85. Now it has reached 128 colleges. This shows how quickly esports is becoming part of campus culture.
Students are not just watching esports anymore. They want to be part of it. Colleges are also seeing the value of adding gaming events to their festivals, as it helps attract more participation and energy on campus.
Commenting on the initiative, Karan Pathak, Associate Director: Esports, KRAFTON India, said: “India’s Esports growth will be defined by how early we create access and structure for young talent. College campuses are where aspiration, competition, and community intersect. Through the Campus Tour, our focus is on building credible pathways not just for participation, but for progression. By integrating Esports into campus ecosystems at scale, we’re helping shape the foundation of India’s next generation of competitive players.”
Building the Future of Competitive Gaming
KRAFTON India believes that young talent needs early access to proper competition. College campuses are where players build confidence, teamwork, and skills. By bringing esports into these spaces, the company is helping create a clear path from student gaming to serious competition.
As esports continues to grow in India, programs like this are making it feel more like a real career option and less like just a hobby. For many students, this tour could be the start of something much bigger.
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