If you thought Haas was just scraping by in the midfield, hold onto your helmets, because Toyota Gazoo Racing is stepping up big time as their title sponsor from 2026! That’s right, the American underdogs are getting a massive Japanese boost, ditching MoneyGram and rebranding as TGR Haas F1 Team. This isn’t just a sticker swap, it’s pure cinema for a team that’s always punched above its weight.
The Toyota Gazoo Racing Backstory: From Tech Buddies to Title Partners
Haas and Toyota Gazoo Racing (TGR) kicked off their partnership back in October 2024 with a technical partnership, as their first F1 collaboration since Toyota bailed as a full works team in 2009. Fast forward to 2025, and they’ve already launched Haas’s first-ever Testing of Previous Car (TPC) program, giving TGR engineers and even Japanese drivers real track time without building their own squad.
Now, in 2026, TGR is sliding right into the title spot, replacing MoneyGram, which held the fort since 2023 after those Uralkali dramas. The cars will scream “TGR Haas F1 Team” down the straights, with Toyota’s branding everywhere, but no engines as they’re sticking with Ferrari power.
Haas has been the survivor, resilient through sponsor shake-ups and midfield scraps. MoneyGram brought stability post-Rich Energy chaos, but Toyota Gazoo Racing? They’re the ultimate example of reliability, with design smarts and TPC data that’ll sharpen Haas’ edge. For Toyota, it’s low-risk F1 immersion: develop talent, soak up aero wisdom, all while eyeing bigger comebacks. Fans are buzzing, will this bring Haas to the podiums? Or at least keep them out of the backmarker blues? Only time will tell. But if 2025 was buildup, 2026 is the blockbuster.
Also read: Arthur Leclerc Joins Charles Leclerc For Abu Dhabi FP1
