The Indian cricket team and Indian cricketers have been under the limelight since their undefeated victory at the 2024 ICC Men’s T20 World Cup. The rise of social media has played a crucial role in the rising prominence of numerous Indian cricketers, including Virat Kohli, Hardik Pandya, Mahendra Singh Dhoni, Rohit Sharma and many others. While these Indian cricketers have already established themselves as the pioneers of Indian cricket through their stellar exploits on the field, they have also dominated the game of social media with an enormous following from around the world.
Additionally, these Indian cricketers also efficiently utilize their social media handles to earn an enormous fortune through numerous lucrative brand endorsement deals. As of January 2025, Indian cricketers, including Virat Kohli, have continued to be on the list of “most followed celebrities” on Instagram, speaking volumes about their prominence in the glitzy world of social media.
In this article we will take a look at the top four most followed Indian cricketers on Instagram who have levelled up their social media game over the years.
Top 4 Most Followed Indian Cricketers on Instagram
Virat Kohli
With a total of 270 million followers on Instagram, Virat Kohli aces our list of top five most followed Indian cricketers on Instagram. Additionally, Virat Kohli is also one of the most followed Asian individuals on Instagram. Virat Kohli’s Instagram post celebrating India’s much-anticipated victory at the 2024 ICC Men’s T20 World Cup broke all records and became the most liked post ever by an Indian individual’s account and an Asian athlete with over 20 million likes.
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According to the reports, Virat Kohli charges an estimated INR 11-15 Crores for each Instagram brand endorsement post making him the highest-earning Indian cricketer through his formidable influence on social media.
Sachin Tendulkar
Although the “Master-Blaster” and the “God” of Indian cricket bid adieu to the sport in 2013, his social media game continues to dominate even the most prominent Indian cricketers, till date. With a total of 49.9 Million followers on Instagram, Sachin Tendulkar ranks second on our list of top four most followed Indian cricketers on Instagram.
As of January, 2025, Sachin Tendulkar’s Instagram account boasts a total of 1,428 posts celebrating his life, career, family and his undying passion for cricket. Additionally, Sachin Tendulkar’s Instagram account reflects his innate sportsmanship that transcends the field of cricket and includes other sports as well. Sachin Tendulkar’s tribute post for Sunil Chhetri, who announced his retirement from Indian football, speaks volumes about the massive love and respect Tendulkar holds for the game.
Mahendra Singh Dhoni
With a total of 49.2 Million followers on Instagram, the former Indian cricketer Mahendra Singh Dhoni undoubtedly grabs a spot on our list of top five most followed Indian cricketers on Instagram. Although Mahendra Singh Dhoni, popularly referred to as “Mahi”, officially announced his retirement from the test format in 2014 and from the limited-overs format in 2019, his legacy continues to reign supreme in the world of social media.
Mahendra Singh Dhoni actively provides his fans with a peek into his private life and his love for traveling and exploring the wild life.
Rohit Sharma
The skipper of Indian cricket team that led the Indian side to an unbeaten victory at the 2024 ICC Men’s T20 World Cup has also been acing the social media game with the same bolt-streak. With a total of 41.2 Million Instagram followers, Rohit Sharma is on the fourth rank in our list of top four most followed Indian cricketers on Instagram as of January 2025.
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Rohit Sharma’s Instagram account flaunts his eternal love for cricket and some adorable moments with his wife Ritika Sajdeh and daughter ‘Samaira Sharma’. According to the reports, Rohit Sharma charges an estimated INR 70-80 Lakhs for a brand endorsement post, making him one of the highest-earning Indian cricketers on social media.
